Skip to content

Step 05 of 07 · Launch

Launch with campaigns, SEO and PR that reach the right people.

A finished site does not bring visitors by itself. This step puts the business in front of the people who are looking for it, through a small set of channels that can be measured.

In this step: Campaigns, SEO, Social, PR.

The question of this step

How do the right people find it?

Fifth step. It needs the tracking from the build step, so that launch results can be read.

What happens in this step

  • Campaigns

    Paid and owned campaigns with one goal each, a budget cap and tracking in place before the first euro is spent.

  • SEO

    Technical SEO, local SEO and Google Business Profile, plus structured data so that search engines and AI assistants can read who you are, where you are and what you offer.

  • Social

    A few channels where your customers already are, with a posting plan that your team can realistically keep up.

  • PR

    Mentions and links from places that customers and search engines trust: local press, industry sites and partner pages.

Sketch of the launch plan: four channels across eight weeks, a go-live line and a budget cap on the campaign row.

What you get

  • Plan

    Launch plan

    Channels, budget and dates, with one goal per channel.

  • Applied changes

    SEO and profile fixes

    Made on the site and the Google profile, and listed.

  • Set-up

    Launch tracking

    So that you can read what the launch did.

Signs you need it

If one of these sounds familiar, this step is worth a look.

  • The site is live but hardly anyone visits.
  • Your Google profile is incomplete or inconsistent.
  • Campaigns run, but nobody can say what they returned.

Where this step shows up in our work

  • Client · Pre-launch

    Dadication

    Launch system for a new e-commerce brand, from briefing to a market-ready store.

  • Platform build · Live

    Explore Saudi

    SEO intent checks built into the publishing flow of a travel platform.

All projects and how they are labelled

Start this step

  • Google Profile Quick-Fix

    Your Google Business Profile reviewed and corrected so it is complete and consistent for local search.

    79 €

Scope and details of all offers

Questions about this step

How long until SEO shows results?

Fixes to a Google profile can show within days. Content and link work usually takes months. We do not promise rankings. We report what changed so that you can measure it with your own numbers.

Do you run paid campaigns?

Campaign work is scoped per project. We do not start paid campaigns without a written budget cap and agreed tracking.

Not sure which step you need?

Tell us what is not working in a 15-minute call. You get an honest answer on where to start.