Owner-run · 10 to 60 rooms · DACH
Hotel websites and Google visibility that bring direct bookings.
For owner-run hotels and guesthouses with 10 to 60 rooms. We check what a guest sees on Google and on your website, then build the path from the first search to a booking on your own page.
In short
LocalDominate builds direct-booking websites and Google hotel profiles for owner-run hotels and guesthouses in Germany, Austria and Switzerland. The work starts with a free check of your profile or website, continues with a fixed-price offer such as Website in 5 Days or the 72h Conversion Sprint, and ends with tracking that shows which bookings came direct.
Sounds familiar?
- Guests search your hotel by name and still book through a platform.
- Your booking page works on a laptop but takes too many taps on a phone.
- You cannot tell how many bookings came through your own website last month.
- Your Google profile shows old photos or a rate link that is not yours.
A full house is not the same as a direct booking.
An owner-run hotel fills many of its rooms through booking platforms and pays commission on each of those nights. Guests who look the hotel up by name land on a website that has one job: let them book without leaving. If that page is slow on a phone, or the booking engine looks like a different company, the guest goes back to the platform.
What we check first
01 · On Google
What a guest sees when they search your hotel by name: the profile, the photos, the rates shown, and who owns the first booking link.
02 · On your website
The way from the first screen to a room and a rate on a phone, counted in taps.
03 · In the booking engine
Whether dates, rates and the final price match what the platforms show, and at which step guests leave.
04 · In your numbers
Whether your tracking can tell a direct booking from a platform booking.
What we build
Usually first · Step 06 Grow
A hotel of this size usually has guests and a website already. The first thing to fix is what happens between the visit and the booking.
How the Grow step works- A direct-booking website, mobile first, connected to your booking engine
- Room and offer pages that answer what guests ask before they book
- A complete Google Business Profile that leads to your own website
- Tracking that separates direct bookings from platform bookings
Commission calculator · for hotels and hosts
What do platform bookings cost you in a year?
Work it out with your own numbers. Nothing is filled in for you, and nothing you type leaves this page.
How it is calculated
- Room nights per year
- = rooms or properties × 365 × occupancy
- Revenue via platforms
- = room nights × rate per night × platform share
- Commission paid per year
- = revenue via platforms × commission rate
- One percentage point moved to direct booking
- = room nights × rate per night × 1 % × commission rate
This is arithmetic with your numbers only, not a forecast. It assumes every night is sold at the average rate, and it leaves out what a direct booking costs you, such as payment fees or advertising.
Where to start
Fixed scope, fixed price, in writing before work starts.
Website in 5 Days
For a hotel without a website that can take a booking. Scope and content are agreed on a call before the week starts.
from 1,490 €
Delivery: 5 days
72h Conversion / Booking Sprint
For a booking page that gets visits but too few bookings. One page is audited and five fixes go live once you approve them.
from 390 €
Delivery: 72 hours
Questions
Short answers for hotels and guesthouses.
Which offer is a sensible start for a hotel?
For a hotel without a website that can take a booking: Website in 5 Days, with scope and content agreed on a call before the week starts. For a booking page that gets visits but too few bookings: the 72h Conversion Sprint. See scope and prices.
Do I have to replace my booking engine?
No. We connect the website to the booking engine you use and check whether dates, rates and the final price match what the platforms show.
Do you promise rankings or bookings?
No. We do not promise positions or revenue. You get a written list of what we changed and why.
Who owns the website and the Google profile?
You do. The website and the Google profile are yours. Ongoing care can be cancelled monthly.
What does the free check include?
A person looks at your Google profile or your website the way a new customer would. You get up to three concrete points to fix first, by email within two working days. No obligation.
Send the link. We tell you where we would start.
Send the link to your hotel website or your Google profile. A person looks at it and sends you up to three concrete points to fix first, by email within two working days.
Scope and a fixed price in writing before any work starts. No ranking promises.